Representatives of key players in the retail market, who are among the experts of the "Novelty of the Year" competition, have been announced

Applications for the competition are accepted for packaged food and beverages that are brought to the market no earlier than May 2025.

Apply now

Do not postpone filling out the application for the last days: by sending the application right now, you will have time to get recommendations on the submitted documents!

More information about the competition at the link >>>

The new products presented in the competition will be evaluated by marketing directors, CEOs, heads of commercial departments, buyers and specialized private label specialists of the largest retail chains in Russia and the CIS countries, such as Line, Perekrestok, Pyaterochka, Asia Retail, METRO, Baraka Market, Magnum Cash & Carry. For the first time, the jury included representatives of the retail chains "Gradusy", "Verny", "Pobeda", "Dixy", "Dobrotsen", "Auchan", Globus, Spar, Rahat Market, Port Baku.

You can take part with the novelty in one of 18 nominations:

• Meat products

   

• Dairy products

   

• Ice cream

   

• Fish and seafood

   

• Plant-based analogues of dairy and meat products

   

• Snacks

   

• Sauces, mayonnaise, ketchup

   

• Pasta, cereals, muesli

   

• Bakery and flour products

   

• Confectionery

   

• Frozen semi-finished products

   

• Ready-to-eat food

   

• Soft drinks, water

   

• Spirits, wine

   

• Low-alcohol drinks, beer

   

• Tea, coffee (new nomination)

   

• Spices, concentrates (new nomination)

   

• Nomination "New WorldFood Connect" in two categories (among exhibitors and non-exhibitors)

Apply now

At the end of the acceptance of applications, the jury members will be sent shortlists for each category with a detailed structured description of the new products. Voting is held in an online format. The winners of the competition will be announced at a solemn ceremony, which will traditionally take place on September 17 as part of the business program of the WorldFood Moscow exhibition.

The competition is held by ITE Group together with INFOLine Group.